About Felt Beautiful
The story so far, 7 years and growing strong.
About me
My name is Louise, and I’m based in Bridlington on the beautiful Yorkshire Coast. Over time, I’ve discovered a deep passion for wool and the art of needle felting.
Entirely self-taught, I’ve devoted myself to designing and crafting truly special, everlasting needle-felted fairies. Each piece is made with care, creativity, and attention to detail, ensuring they are both unique and magical.
While fairies are my specialty, I also create a variety of other wool-based designs and warmly welcome bespoke commissions. If you have an idea in mind, I’d love to bring it to life.
Where it started
Just over four years ago, my sister—pregnant with her first baby—asked me to create a nursery mobile for her.
She sent me countless Pinterest examples of the ones she liked, most of which had been made using the needle felting technique. Excited by the idea, I decided to give it a go!
I gathered the materials and tools I needed, envisioned a design, and got started. Within minutes, I was completely hooked. The process was mesmerizing, and I felt so proud of my finished creation (even though I only have one picture left, and it's not the best!). That moment sparked a passion that has stayed with me ever since.
How it's grown
Just over seven years and more than a thousand fairies later, I’m officially a full-time fairy lady!
I have an Etsy shop, my own website, stock in local shops, and an order book filled with bespoke creations waiting to be made.
This journey has been incredible, and I couldn’t be happier doing what I love every day.
Stockists:
Heart & Home, King Street, Bridlington, East Yorkshire.
Art & Soul, Flemingate, Beverley, East Yorkshire.
2025 Craft Fairs coming up:
26th April - Hornsea Ceramics Festival - St Nicholas Parrish Hall, Hornsea, East Yorkshire.
25th May - Especially 4 U Fairs - Thornton Le Dale Village Hall, North Yorkshire.
28th June - Bramble Berry Market - Memorial Hall, Potter Hill, Pickering, North Yorkshire.
17th - 20th July - Bramble Berry Pop Up Shop - The Hill Institute, Malton Gate, Thornton Le Dale, North Yorkshire.
2nd & 3rd August - Dippy Craft and Gift - Northern Lights Suite, Whitby Pavilion, Whitby, North Yorkshire.
6th & 7th December - Especially 4 U Fairs - Helmsley Town Hall, Helmsley, North Yorkshire.
What is Needle Felting?
Needle felting is a beautiful craft that transforms wool into intricate 3D sculptures using special barbed needles. It's a dry felting technique that allows for incredible detail and creativity.
My felted creations are Waldorf-inspired, meaning they remain faceless—inviting you to use your imagination to interpret their expressions in your own way.
And best of all, wool is a natural by-product, making every piece I create environmentally friendly. A little bit of magic and a little bit of sustainability—we’re doing our bit for the planet!
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